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Branding

Malaysia Airlines Tragedies and Brand Association Effects

We’re all aware of how Malaysia Airlines had so much bad rep in the first half of the year covering two (2) unfortunate events tied…

Drive Safely

… says this cover on the Starbucks coffee cup. Inside you feel warm and cared for. Exactly how you should feel as you think ‘this…

Asia Pacific College Logo Redesign

“If it ain’t broke, don’t fix it”  – something a lot of students and alumni of APC are now exclaiming as the school’s Twitter account…

Lyceum’s Legal Studies Organization

My friend, Justine, is studying at the Lyceum of the Philippines, taking up Legal Studies, which apparently holds an organization under the same name. While…

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