SM Mega Food Sale

This is a Food Map project for SM Megamall’s Mega Food Sale.

Initially, the task is to produce custom food icons in vector to represent the food highlighted by participating brands during the event in SM Megamall. Some of the brands featured are Chatime, Subway, Pepper Lunch, KFC, Gelatissimo, Dulcinea, French Baker, Kichitora, and Yoshinoya.

Some icons ended up unpublished and unused, such as that of, but not limited to, Jamba Juice, Yabu, Sbarro, and White Hat.

The final output is a newspaper insert that would enable people to carry out a map that would be their guide as they enter the huge mall and find their way to their desired eats. The food map was comprised of colored pins to indicate which floor in the mall the stalls can be found, followed by the icons and names of the highlighted brands during the sale. At the back of the insert (the outer side) is where all the other participating brands can be found alongside their promo/offer for said event.

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